I’m far from one to pump his own tires, but I guess this is worth mentioning. Next week I’ll be giving my first ever presentation outside of school at The World After Advertising: The Conference on the Future of Advertising. At first based on the title itself, I wasn’t sure how relevant I would be towards this cause. While Hypebeast does survive on the basis of advertising, I’m not really sure how I could offer any insight into the matter. After some back and forth, I was able to tackle the issue of the Long Tail and what I perceive is the ability to exercise full creativity within online media. Having never worked in print, I can still confidently state that physical limitations can put up various barriers. The presentation is titled Online Media and the Long Tail: Thriving Creativity talks about the diversity Hypebeast exercises in content and how media platforms can exist all while staying out of the mainstream.

For more information on The World After Advertising: The Conference on the Future of Advertising, you can view their official website here while tickets can be purchased here.

The World After Advertising: The Conference on the Future of Advertising
Thursday, November 25th
9:30 am – 6:45 pm

-Eugene